It’s not surprising that the terms private label and white label would often get used interchangeably. Although these two concepts are not exactly synonymous, their subtle differences can make them difficult to tell apart.
In a previous blog post, we dove deep into white label marketing — what it is all about, why it is advantageous for businesses of all sizes, and how a partnership with a white label marketing agency such as yourlabel will take your business to new heights. This time, we’ll take a closer look at private label and see the distinction and similarities between the two business models. Continue reading
Today’s marketing approach is so much more than its humble roots in print ads, flashy advertising and PR stunts. If you’re struggling to drive and grow your agency, outsourcing your marketing efforts to a white label marketing agency could be the right thing to do. White label agency can help expand your service portfolio without the extra costs and investments that usually come with growth. But what exactly is a white label marketing agency and how can they benefit you and your business?