Social media platforms keep evolving well beyond being a breakout trend, to a mature marketing environment and don’t show any signs of slowing down. Just like game-changers, such was Snapchat or now TikTok, a new day can bring a new million-dollar idea that we didn’t even know we needed the day before.
The world of social media has grown so vast, from a time when it seemed like Facebook or bust, to now filled with sparkling new social platforms for every interest, idea or hobby.
The growing rabbit hole can make social media marketing look a little intimidating, because, well, where do you start? Continue reading
You open a page on your desktop, tablet, phone, TV, anything and you expect one thing across all of them to be the same: you see the information you want, right away.
This universal expectation can be the difference between someone staying on your website or someone leaving your website. How you handle the loading on certain content-rich sites can ensure that you retain visitors for longer periods of time despite the factor of having to load a LOT of information. Continue reading
Holiday season is here! It’s time to put your best foot forward, rethink your holiday marketing strategies and step up your Facebook marketing game. Below are a bunch of great tips on how to use Facebook marketing effectively and get the most out of your Facebook campaign this season. Take advantage of opportunities to gain more reach, engagement, fan acquisition, email subscriptions, feedback and much, much more! Continue reading